Marketing – Luxury Brands

CPA has specialist expertise in the marketing and promotion of luxury brands. We have worked with some of the world’s leading brands in the luxury automotive, fashion, jewelry, watches, food and wine sectors.

Our work focuses on strategies targeting high net worth domestic Asian market segments (Chinese, Taiwanese, Hong Kong, Vietnamese, Korean and Japanese). We offer a full range of services including segment identification, brand positioning and strategy, public relations, advertising, event management, and key opinion leader advocacy.

Our results oriented approach has proved very beneficial to our client’s brand positioning and sales performance.